I get questions pertaining to this subject all the time, so I figured I would put together a quick video for business owners and entrepreneurs who may be looking to hire a logo designer, as well as for students and aspiring logo designers to learn from.
DRASTIC GRAPHICS is a branding agency based out of Orange County, CA specializing in branding, video/podcast production, graphic design, and digital media management. A few of our notable current clients include Joe Rogan, Anthony Anderson, Theo Von, Dope as Yola, Josh Wolf, GLORY Kickboxing, and many more.
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00:52 •The importance of branding
01:53 • Different Logo Styles & options
03:07 • The file formats you should get, vector vs. raster
05:13 • Photorealistic mockups
06:16 • Style Guide
7:58 • How much should you spend?
9:46 • Summary of how to not get ripped off buying a logo
11:11 • Example: XPAND
12:13 • Example: Dayton Hardwood Co.
13:51 • Recap of pricing
14:45 • Turnaround times and revisions
15:25 • How to be a helpful client